Web3.0前瞻研究报告（2022年）
近年来，针对互联网行业发展面临的利益分配失衡、平台资源垄断、个人隐私泄漏等问题，全球兴起了新一轮互联网创新探索热潮，力图通过引入区块链、密码学等技术，来重构互联网发展未来图景，Web3.0 理念应运而生。总体来看，Web3.0 是以分布式技术重新解决互联网数据权属和价值表达的重要创新，有望从技术、产业、经济三方面优化互联网，进而推进生产方式、组织秩序和经济形态创新，但当前 Web3.0 仍存在发展前景备受争议、技术应用不成熟、金融衍生风险等关键问题。建议密切关注 Web3.0 发展动向，包容审慎推动相关技术创新与应用探索，积极稳妥探索我国 Web3.0 发展之路。为加强我国对 Web3.0 的前瞻研究和战略预判，可信区块链推进计划 (TBI)、大数据技术标准推进委员会（CCSA TC601）WG6 大数据区块链工作组、中国互联网协会（ISC）区块链技术应用工作委员会联合，组织成员单位深入研讨 Web3.0 相关技术细节和应用方向，共同编制研究报告。本研究报告综合分析国内外 Web3.0 政策和产业发展现状，详细介绍了 Web3.0 的关键技术组件和核心应用场景，为我国积极稳妥探索 Web3.0 发展之路提供参考建议。（一）发展理念从 Web1.0 到 Web2.0，再到 Web3.0 的演进，反映了互联网发展理念的升级。Web1.0是以向消费者提供信息服务为理念，其典型应用是以雅虎、新浪、搜狐为代表的门户网站，主要特征是门户网站主导创作并向消费者提供服务，用户只能被动地浏览文字和图片以及简单的视频内容。Web2.0 是以撮合劳动者和消费者为理念，其典型应用是以淘宝、美团、滴滴为代表的中介平台和以微信、微博、抖音为代表的内容社交平台，主要特征是平台作为中间商撮合多边市场，用户不仅是享受服务的消费者，同样可以成为提供服务的劳动者，在平台上交易劳动力、创造内容或者进行线上社交活动。Web3.0 是以去信任、去中介和数字资产化为理念，以区块链为底层关键技术，以数字生产和数字消费为主要经济形态的新一代互联网，其主要特征是利用分布式账本技术对 Web2.0 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